If you have a new website, or you just need to get more traffic to your current website, hiring the right SEO firm can help. But, how do you know you are hiring the right SEO firm in Houston for what you need? And how do you know they’ll get the job done?
Services Offered and Techniques Employed
When searching for an SEO firm in Houston, your first step is going to be asking what kind of services they offer. The first thing they should do is a comprehensive audit of your website so that they can provide you with an initial assessment. This is going to include a proposal for the amount and type of work they will do to ensure that you reach a set level of ranking online for your website. This type of work needs to be viable in the long run. Some SEO firms will use techniques that work for short periods of time but will harm your sites exposure on search engines in the long term. Ensure they are thinking about the long game. Spamming is bad for your site’s image.
An SEO firm in Houston will need to know the proper keyword to focus on for their SEO campaign for your website, and this will be done through tools at their disposal. You should ask what kind of tools they use and get them to provide you with an analysis so that you know what their plans are with those keywords, and to get them to back up their results for the keywords they have determined.
Also, find out what kind of backlinks they can get for your website. Backlinks are important for ranking, and getting high-quality backlinks from websites relevant to your business’s industry or sites of authority gives the best results.
Cost and Timeline
You have a budget, and you need to ensure that when you hire an SEO firm in Houston that your money is going to be used well. A quality SEO firm isn’t going to give you a lump sum quote with their initial assessment but will provide you with a rundown of what they offer and build a contract with the pricing of those services based on performance expectations. As well, they should be able to give you a timeline of how long their services should take to get you results. SEO doesn’t happen overnight, so you should expect a timeline of about six months, otherwise they may be using underhanded techniques that will only hurt your site.
If you are scouring the internet for the right SEO firm in Houston for you, then you should be looking through reviews on their services. If you can’t find any reviews, ask them directly for referrals. How many clients do they have and how long have they have kept their clients? You want a company that has good retention, as that means they are doing their job well and are keeping their clientele happy.
Nothing is worse than being in the dark about your website analytics. The best SEO firms in Houston should be willing to provide you progress reports on deliverables. These reports can be monthly, or quarterly, but should include analysis of your website's traffic, and include what kind of content they have been creating to improve your website's ranking.
Looking for an SEO Firm in Houston?
If you are looking for one of the best SEO firms in Houston, then give us a call to set up a meeting.