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About Us

About BVM (Brazos Valley Marketing)

BVM (Brazos Valley Marketing., LLC) is a Houston, Texas–based Search Engine Optimization (SEO) and AI & Generative Engine Optimization (GEO) agency founded in 2016 by Dustin Ogle. BVM helps B2B and high-consideration businesses across the United States get found, understood and accurately represented in Google Search and on AI platforms such as ChatGPT, Gemini, Claude and Perplexity.

Founded
2016
Headquarters
Houston, TX
Projects completed
347
Job Success, Top Rated Plus on Upwork
100%

At a glance

The facts, in one place

Since 2016, BVM has completed 347 projects for clients in industrial manufacturing, energy, engineering, healthcare and biotech, B2B technology and luxury construction.

Legal name
Brazos Valley Marketing., LLC
Also known as
BVM, Brazos Valley Marketing
What BVM does
Search Engine Optimization (SEO) and AI & Generative Engine Optimization (GEO)
Founded
2016, by Dustin Ogle
Serves
B2B and high-consideration businesses across the United States, plus the Greater Houston area
Track record
347 projects since 2016 · 1,980+ websites optimized · clients in 8+ countries

Our story

Built to close the gap between promise and delivery

Dustin Ogle founded BVM in 2016 after seeing a gap between what SEO agencies promised and what they delivered. His aim was an agency that communicates clearly, shows its work and is accountable for results.

BVM began with the foundations of organic search: technical SEO, keyword research and content. As buyers began researching through AI assistants, BVM extended that work into Generative Engine Optimization. The goal stayed the same: represent each client accurately on the topics its customers actually research.

Mission

Our mission is to be the most results-driven, client-focused SEO partner on the planet.

  1. 2016

    BVM is founded

    Dustin Ogle starts BVM to close the gap between what SEO agencies promise and what they deliver.

  2. Early years

    Search foundations

    Technical SEO, keyword research and content for clients whose buyers research before they buy.

  3. AI search era

    SEO + GEO

    As buyers start asking AI assistants, BVM extends the same work into Generative Engine Optimization.

  4. 2026

    10 years in business

    347 projects, Top Rated Plus on Upwork with a 100% Job Success Score.

“I've worked with a lot of people that disappear after they get your money. Dustin was constantly available to answer questions and inform us. I'd highly recommend Dustin and look forward to continuing our relationship.”
Frank UAvere Beauty · Pittsburgh Med Spa

What BVM does

SEO and GEO, run as one program

The same well-structured information serves both Google Search and AI-generated answers, so BVM runs them together.

Search Engine Optimization (SEO)

Makes a website easy to find and understand in organic search.

AI & Generative Engine Optimization (GEO)

Structures a company's information so AI platforms can identify, cite and describe it correctly.

Framework

Deep Content Architecture™

Maps the connected topics and buyer questions a site must answer.

Framework

The Perfect Page Blueprint™

Combines page structure, content, technical requirements and conversion paths into one plan for each page.

Industries BVM serves

For companies whose customers research before they buy

Each industry needs different terminology and evidence. An engineering firm's buyers look for methods and qualifications; a medical device buyer examines applications, clinical evidence and vendor fit. BVM builds content around those differences and brings in the client's subject-matter experts for review and approval.

Client voices

In our clients' words

“I've been seeing some good results on our SEO campaign that we have been running. Contact BVM if you are looking for SEO assistance and website optimization.”
KKKonrad KoczwaraCEO/Founder · Elevated Living
“Dustin and his team are a pleasure to work with. Communication with them is very good. Our traffic has increased significantly ever since using Dustin and his team.”
Emmie PenceEmmie PenceMarketing Manager · Engineering Manufacturing
“They are fast to communicate and answer any questions, and they stayed on time and budget throughout the project.”
Cody HeichertCody HeichertCo-Founder · SaaS
“My website's rankings have significantly improved, and I have seen a noticeable increase in organic traffic and conversions.”
Casey HughesCasey HughesDirector of Marketing · IT Services
“Great keyword research. Organized vendor. One of the best marketing vendors I've used.”
Olivia ScottOlivia ScottFounder · Health & Wellness
“Since we partnered with BVM, our web presence has increased across many metrics. Communication has been top notch throughout our ongoing project.”
Cameron CharbonnetCameron CharbonnetVP of Marketing · SaaS
“When we got set up they explained to us what they did and broke it down in simple terms so that we understood.”
Ruben Ruiz JrRuben Ruiz JrFounder · Local Service Business
“It was great to work with Dustin. He is highly professional and reliable. A really good experience.”
Derek MitchellDerek MitchellCTO · SaaS
Dustin Ogle, founder and Head of Strategy of BVM (Brazos Valley Marketing)

Founder

Dustin Ogle

Founder & Head of Strategy, BVM

Dustin Ogle founded BVM in 2016 and has 10 years of hands-on SEO experience. He is the creator of the Search Bedrock System, BVM's framework for building search authority in Google and AI search, and he hosts BVM's webinar on the topic.

Dustin measures SEO in the terms business leaders use: customer acquisition cost, lifetime value, conversion rate and ROI. He focuses on high-intent searches from buyers who are ready to act, rather than traffic for its own sake.

“After years in the SEO industry, I saw a gap between what agencies promised and what they delivered. I built this company to close that gap.”
Connect with Dustin on LinkedIn →

How BVM works

Six steps, scoped to your market

Every engagement follows the same six steps, scoped to the client's market, website and goals.

  1. 01

    Deep discovery & strategy

    We map your business, buyers, competitors and sales cycle.

    Deliverable: Strategic brief

  2. 02

    High-intent keyword mapping

    We prioritize the searches and AI prompts buyers use when they are ready to spend.

    Deliverable: Keyword map

  3. 03

    Deep Content Architecture™

    We organize topics, entities and buyer questions into one connected authority system.

    Deliverable: Content architecture

  4. 04

    Authority-building content

    Pages built with The Perfect Page Blueprint™. Your subject-matter experts review and approve technical content.

    Deliverable: Publish-ready content

  5. 05

    Earned media & digital PR

    We extend your expertise through earned media and relevant third-party platforms.

    Deliverable: Authority campaign

  6. 06

    Reporting & refinement

    Rankings, AI mentions, traffic, and leads or conversions where tracking allows. Then we adjust.

    Deliverable: Monthly performance report

Values & accountability

How BVM holds itself to account

Integrity first

Sustainable, guideline-compliant SEO and GEO methods, with the reasoning behind every change explained. As an Aggie-owned business, BVM holds itself to the Aggie Code of Honor. Read the Aggie Code of Honor.

Partnership over provision

BVM works inside the client's team, alongside its founders, marketers and technical experts.

Innovation

BVM adapts its methods as search changes, including how AI platforms find and cite businesses.

Results that matter

Success is judged by leads, inquiries and revenue, not rankings or traffic alone.

What every client gets

  • A shared project channel, with every message answered within 48 hours
  • Deliverables, timelines and responsibilities written into each engagement
  • Monthly reports tied to leads and revenue, not rankings alone
“Every firm I've hired (more than 12) has never made any commitments, set goals or been accountable for anything. … Dustin however, made commitments and DELIVERED!”
Michael PaloianMichael PaloianPresident · Industrial Design

FAQ

Questions about BVM

What is BVM?

BVM (Brazos Valley Marketing., LLC) is a Houston, Texas–based Search Engine Optimization (SEO) and AI & Generative Engine Optimization (GEO) agency founded in 2016. It helps B2B and high-consideration businesses across the United States get found and accurately represented in Google Search and on AI platforms such as ChatGPT, Gemini, Claude and Perplexity.

Who founded BVM?

Dustin Ogle founded BVM in 2016. He leads the agency as Founder & Head of Strategy and created the Search Bedrock System, BVM's framework for building search authority in Google and AI search.

Where is BVM located?

BVM is headquartered at 5850 San Felipe Street, Suite 500, Houston, TX 77057. It serves clients across the United States and the Greater Houston area. Houston is its only office; its other Texas markets are service areas.

What is Generative Engine Optimization (GEO)?

GEO structures a company's information so AI platforms such as ChatGPT, Gemini, Claude and Perplexity can identify, cite and describe it correctly. BVM runs GEO and SEO as one program, because the same well-structured information serves both Google Search and AI-generated answers.

What industries does BVM work with?

Companies whose customers research carefully before they buy: industrial manufacturing, engineering, energy, logistics, agritech, B2B technology, healthcare and biotech, medical devices, medical specialties, plastic surgery, commercial and luxury construction, luxury home building, and private equity and B2B finance.

What results has BVM delivered?

BVM has completed 347 projects since 2016 and holds Top Rated Plus status on Upwork with a 100% Job Success Score. Its six published case studies include 287% traffic growth and 12 #1 rankings for Avere Beauty, and 13 first-page rankings for Riverbend Homes.

How does an engagement with BVM work?

Every engagement follows six steps: discovery and strategy, high-intent keyword mapping, Deep Content Architecture™, authority-building content, earned media and digital PR, and monthly reporting and refinement. Clients get a shared project channel with every message answered within 48 hours.

How do I contact BVM?

Call (979) 272-6991 or book a call at brazosvalleymarketing.com/contact. A free SEO blueprint is delivered within 24 hours.

Where BVM works

Headquartered in Houston. Serving the U.S.

BVM is headquartered in Houston, Texas and serves clients across the United States. Locally, BVM serves the Greater Houston metro, including Katy, Pearland, Pasadena, Conroe, the Bay Area corridor, across Harris, Fort Bend, Montgomery and Brazoria counties.

BVM also has dedicated pages for these Texas markets. These are service areas; BVM's only office is in Houston.

Contact BVM

Talk with BVM about your company, the questions your buyers research, and the right SEO and GEO scope for your goals.

Brazos Valley Marketing., LLC
5850 San Felipe Street, Suite 500
Houston, TX 77057
(979) 272-6991

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